Want to track call analytics alongside web analytics? You can track the number of incoming phone calls directly in Google Analytics alongside your website data using the unique Google Analytics Call Tracking phone mashup.
Using Google Analytics® Integration For Your Business
Want to see your call data alongside your web data? Want to show a client how many calls you have generated for them? You can easily track phone calls in Google Analytics, also including the source, campaign, and other filtering fields.
Key Features of Google Analytics® Integration
Track phone calls in Google Analytics The unique phone mashup enables you to track phone calls in Google Analytics alongside web data.
View call data alongside web data In your Google Analytics account, you'll see phone calls in the same spreadsheet as your content page views.
Analyze calls, not just clicks Leverage this data to calculate offline conversions, which have historically been challenging for online marketers to track.
Google Analytics® is a registered trademark of Google, Inc. The use of tools to incorporate call data into Google Analytics® does not in any manner imply a relationship or affiliation with Google, nor sponsorship or endorsement by Google. The material presented here has not been authored by Google, nor does it represent the views or opinions of Google personnel.
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